Public Information Statement
Issued by NWS Memphis, TN

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NOUS44 KMEG 181100
PNSMEG
ARZ008-009-017-018-026>028-035-036-048-049-058-MOZ113-115-MSZ001>017-
020>024-TNZ001>004-019>022-048>055-088>092-190500-

PUBLIC INFORMATION STATEMENT
NATIONAL WEATHER SERVICE MEMPHIS TN
600 AM CDT TUE MAR 18 2014

THE NATIONAL WEATHER SERVICE (NWS) HAS DECLARED MARCH 17 THROUGH
MARCH 21 AS FLOOD SAFETY AWARENESS WEEK. THE NATIONAL WEATHER SERVICE
IN MEMPHIS, TENNESSEE WILL FEATURE INFORMATION ABOUT A DIFFERENT
FLOOD TOPIC EACH DAY DURING THE AWARENESS WEEK.

TODAY`S TOPIC: TURN AROUND DON`T DROWN

TURN AROUND DON`T DROWN...OR TADD FOR SHORT...IS A NATIONAL WEATHER
SERVICE CAMPAIGN USED TO EDUCATE PEOPLE ABOUT THE HAZARDS OF DRIVING
A VEHICLE OR WALKING THROUGH FLOOD WATERS.

THIS YEAR IS THE 10TH ANNIVERSARY OF THE TADD PROGRAM. HUNDREDS OF
SIGNS DEPICTING THE MESSAGE HAVE BEEN ERECTED AT LOW WATER CROSSINGS
DURING THE PAST DECADE. THE PHRASE "TURN AROUND DON`T DROWN" HAS
BECOME A CATCH PHRASE IN THE MEDIA...CLASSROOM...AND EVEN AT HOME.
IT`S ONE THING TO SEE OR HEAR THE PHRASE...AND ANOTHER TO PUT IT INTO
PRACTICE.

FLOODING IS THE 2ND LEADING CAUSE OF WEATHER RELATED FATALITIES IN
THE U.S.  ON AVERAGE...FLOODING CLAIMS THE LIVES OF EIGHTY-NINE
PEOPLE EACH YEAR. MOST OF THESE DEATHS OCCUR IN MOTOR VEHICLES WHEN
PEOPLE ATTEMPT TO DRIVE THROUGH FLOODED ROADWAYS.  MANY OTHER LIVES
ARE LOST WHEN PEOPLE WALK INTO FLOOD WATERS. THIS HAPPENS BECAUSE
PEOPLE UNDERESTIMATE THE FORCE AND POWER OF WATER...ESPECIALLY WHEN
IT IS MOVING. THE GOOD NEWS IS MOST FLOODING DEATHS ARE PREVENTABLE
WITH THE RIGHT KNOWLEDGE.

JUST SIX INCHES OF FAST-MOVING WATER CAN KNOCK OVER AN ADULT. ONLY
EIGHTEEN INCHES OF FLOWING WATER CAN CARRY AWAY MOST VEHICLES...
INCLUDING LARGE SUVS. IT IS IMPOSSIBLE TO TELL THE EXACT DEPTH OF
WATER COVERING A ROADWAY OR THE CONDITION OF THE ROAD BELOW THE
WATER. THIS IS ESPECIALLY TRUE AT NIGHT WHEN YOUR VISION IS MORE
LIMITED. IT IS NEVER SAFE TO DRIVE OR WALK THROUGH FLOOD WATERS. ANY
TIME YOU COME TO A FLOODED ROAD...WALKWAY...OR PATH...FOLLOW THIS
SIMPLE RULE: TURN AROUND DON`T DROWN.

FOR MORE INFORMATION ON THE TADD PROGRAM...VISIT
HTTP://TADD.WEATHER.GOV. FOR FLOOD SAFETY TIPS...VISIT OUR NEWLY
REDESIGNED WEBSITE AT WWW.FLOODSAFETY.NOAA.GOV. JOIN US TOMORROW FOR
INFORMATION ON FLOOD HAZARDS.

$$




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